Jonathan McElwain joins Skye and Steve to exhaustively discuss the 1977 Wonder Bread Star Wars Promotion. From the cards to the displays to the bags, we cover it all. Plus, Skye rambles some about the history of Wonder Bread.
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TABLE OF CONTENTS:
00:54 – Intro: Yes, we are going to talk about Wonder Bread Collectibles for an hour
01:58 – Wonder Bread Commercial from the 1950s
04:38 – Jonathan McElwain joins the show
06:55 – 16 Cards
11:51 – Vader Card Discussion (well…Skye monologue, really)
14:49 – The Descriptions on the Back of the 16 Cards
19:20 – John Van Hamersveld: Superstar Designer
21:11 – Toyota Celica and Wonder Bread
24:40 – Braun’s Town Talk Bread Promotion
27:25 – Shelf Danglers aka. Wobblers & the Pyramid Imagery
32:00 – Unintentional Wonder Bread Market Watch
37:44 – So Many Bread Bags
39:29 – Bag Variations as Symbols of America
48:09 – Why you should join the Food Collectibes Facebook Group
51:03 – The “fresh guys” commercial
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